Mastertronic Style: Part 8, Virgin Mastertronic
Virgin Mastertronic Mastertronic merged with Virgin Games during the summer of 1988. The two companies had quite different traditions and styles, and the new logo […]
Artwork
Mastertronic Style: Part 7, Mastertronic USA
Mastertronic USA As previously mentioned, Mastertronic had a presence in the USA from early on but in the summer of 1986 we set up our […]
Mastertronic Style: Part 6, The Makeover – 1987-91
The Makeover – 1987-91 In September 1987, Virgin Games acquired 45% of Mastertronic and the complete takeover was not long in coming. Only a few […]
Mastertronic Style: Part 5, Labels for republished software – Ricochet, Americana, Rack-It/Rebound
Labels for republished software – Ricochet, Americana, Rack-It/Rebound Ricochet Mastertronic had always been happy to reissue other publishers software. The company was founded with extensive […]
Mastertronic Style: Part 4, The Middle Years 1986-88
The Middle Years 1986-88 199 Range The classic Mastertronic look was becoming rather familiar and perhaps a little old-fashioned by 1986. The look was changed […]
Mastertronic Style – Part 3, New labels – MAD, Bulldog, Entertainment USA
New Labels – MAD, Entertainment USA and Bulldog MAD By the summer of 1985 the disadvantages of having a fixed price point – £1.99 in […]
Mastertronic Style: Part 2, The Early Years (1984-6)
Mastertronic – The Early Years 1984-86 Mastertronic Limited began trading on 1 April 1984. Some of the titles might well have been on sale before […]
Mastertronic Style: Part 1, The Mastertronic Image – Covers, Adverts and Tronix
The Mastertronic Image – Covers, Adverts and Tronix Covers The development of Mastertronic cover artwork, and some further details about the commercial changes as we […]