
Press Coverage – Sinclair User, July 1984
Sinclair User followed up their brief item about new budget software publishers in June with this major feature. They thought that serious publishers – educational […]
Sinclair User followed up their brief item about new budget software publishers in June with this major feature. They thought that serious publishers – educational […]
Personal Computer Games, July 1984, continues to keep an eye on the budget market. Nice to see the future chairman of Virgin Mastertronic welcoming the […]
Home Computing Weekly, 17 July 1984, effectively corrected (but did not refer to) the story it had published on 22 May saying that ACE was […]
Popular Computing Weekly put a full page interview with Martin Alper in their issue of 19 July, 1984. It was illustrated with a photo that […]
Commodore User, June 1984, picks up on the trade hostility to the idea of reducing the price of computer games. Martin Alper, much quoted in […]
Frank Herman displays no illusions about the impact on the trade of Mastertronic’s low prices, Sinclair User no 27 – June 1984.
Personal Computer Games, June 1984, notices a newcomer to the crowded software market.
Mastertronic rarely advertised in the early years but here is a remarkable exception, a full page colour ad featuring the dealer pack. This ran in […]
Home Computing Weekly, 22 May 1984, reported on the growing interest in budget software. The really fascinating nugget in this piece is the reference to […]
Imagine’s financial problems, amidst general gloom about the quantity of unsold software after Xmas 1983, forced them to cut prices. The trade, as represented by […]
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